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Innovation - Tata Motors Innovation - Tata Motors Innovation - Tata Motors


At Tata Motors, innovation drives the next generation of experience and performance.

The foundation of Tata Motors' growth over the last 75 years is a deep understanding of economic stimuli and customer needs, and the ability to translate them into customer-desired offerings through cutting-edge technologies.

Innovation is deeply embedded in our DNA, and is demonstrated through our path-breaking vehicles, ranging from India's first fully indigenous passenger car, the Indica, to the new generation cars - Harrier, Tiago, Hexa, Tigor, Nexon and Altroz.

On the cargo transportation side, our vast range of commercial vehicles includes the recently launched the Tata Intra - India's first compact truck in the SCV segment, globally benchmarked Prima, Signa and Ultra trucks in the Medium & Heavy Commercial Vehicle (M&HCV) segment, the Xenon Yodha in the pickup category and the segment-redefining Tata Ace.

In passenger transportation, Tata Motors has unleashed the future of mass public transportation by launching the Starbus Electric (9m and 12m) and the Starbus Hybrid 12m buses. To meet the current and future passenger transportation needs in smart cities, we have rolled out a range of smart buses which are designed, developed and powered by alternate fuels. Developed indigenously, these buses are safe and comfortable and are economically viable ‘Made in India' solutions. The country's first "Fuel Cell Bus" also under development from the house of TML.

innovation in automobile industry

We focus on current and future auto technologies to enhance the look and feel of our vehicles and to boost the overall driving experience for our customers. Our new age concept cars and award-winning engines are examples of how far our innovative techniques have brought us. From frugal engineering to our work on vehicles, powered by alternative fuels, our innovation thrust forms one of the pillars of a business built on sustainability.

Our state-of-the-art R&D centres and design studios are located at Pune, Jamshedpur & Lucknow (India), Italy and the UK, and have many firsts to their credit. We boast of housing an end to end powertrain development facility recently upgraded with countries first multi storey soak room facility for BS6 development, Asia's first anechoic chamber, India's first full vehicle crash test facility and India's only full climate test facility. With over 5000 engineers, designers, scientists and technicians, we are making path-breaking innovations that are driving the form and performance of future vehicles.

Innovation in Auto Technologies
  • Innovation in Design - Tata Motors
    Design Icon Design

    Design is an integral element of innovation. At Tata Motors, design is not just about developing new surfaces, blending colours, materials and finish, but also about creating compelling products that offer the latest technology-rich features and deliver high performance.

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  • Innovation in Technology - Tata Motors
    Technology Icon Technology

    In passenger vehicles, the company's continued efforts have translated into successful product launches and concept unveils. Earlier launched Tata Nexon is already the winner of most of the awards and is also the safest compact SUV in its segment.

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  • Quality Management System - Tata Motors
    Quality Icon Quality

    With quality comes efficiency. At Tata Motors, we ensure focused quality control across all our processes. We view our processes in the light of how a step might be done faster and better to improve the overall efficiency. Our quality management system (QMS) uses tools for continual improvement, defect prevention and reduction of variation and waste in the supply chain.

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